Calibrate Legal founder and CEO Jennifer Johnson is quoted in Barbarians at the Gate, a research report on the recent transformation of regional legal markets in the US. The report, published by ALM Intelligence, is available here.
In the report, Jenn comments on growth in demand for legal marketing professionals in major US markets.
Beyond the obvious points of competition related to legal talent and client engagements are areas that are less evident but still equally important. Law firms compete for real estate, for non-lawyer talent and for a wide range of other goods and services that are essential for the proper functioning of a law firm.
Jennifer Johnson, the CEO and Founder of Calibrate Legal, an executive search firm that specializes on non-lawyer business services positions, told ALM Intelligence that “the data on law firm market entries mirrors what we are seeing in the law firm business services talent market”.
She notes that demand for marketing and business development professionals in Houston and Boston, two markets which have seen large numbers of market entries, have increased dramatically over the past several years.