Calibrate Legal Experts to Present at LMA Eastern Canada Conference

Hyatt Regency Hotel, Toronto, ON Canada

On Tuesday, November 27, Calibrate Legal’s Susan Van Dyke and Gordon Braun-Woodbury will speak to attendees at the Legal Marketing Association Eastern Canada Region conference in Toronto, ON on the subject of Running Your Department Like a Business: 

“Research shows that today’s Marketing and BD departments are not equipped to keep pace with the demands and expectations that will be imposed on them in the next chapter of our industry. In a data-driven world where more and more questions are being asked about return on marketing investment, the onus is on you to prove your value. Running your department like a business can meet that need, but it requires leaders and Marketing/BD teams to re-evaluate how they manage and report on their work. .”

Register Now