Industry Insights

November 2019

Calibrate Legal News

LMANext Bootcamp with Jennifer Johnson Scalzi

Calibrate CEO Jennifer Johnson Scalzi led the LMANext Bootcamp for future law firm marketing leaders at the LMA’s 2019 Northeast Regional Conference.  Here’s a…Read More +
Featured

New Report on Digital Marketing Strategy for Law Firms
Calibrate Legal in New York Law Journal

by Jamie Diaferia and Jennifer Johnson Scalzi In this New York Law Journal column, Jamie Diaferia and Jennifer Johnson Scalzi write: Not long ago,…Read More +
Marketing Operations

Digital Marketing in Law Firms Survey
Calibrate Legal / Infinite Global research identifies best practices

Do you have enough digital marketers at your firm? How do you structure their roles? What are law firms doing right in digital, and…Read More +

August 2019

Executive Search

Legal Marketing in the US and UK — Podcast featuring Jennifer Johnson Scalzi

In this podcast, Calibrate Legal’s Jennifer Johnson Scalzi  and Totum’s Rebecca Ellis discuss the nuances of legal marketing in the US and UK. Rebecca…Read More +

April 2019

The future of the legal industry

Podcast: Calibrate CEO on the Latest in Legal Marketing

Jennifer Johnson Scalzi From the benefits of bringing new thinking to an unfamiliar sector, to exploring the elements that make up great client service,…Read More +

February 2019

Business Development

Podcast: Marketing/BD Trends in Today’s Law Firms

Caibrate Legal Founder and CEO  Jennifer  Johnson Scalzi is featured in this Marketing/BD podcast on trends in today’s law firms, published by Attorney Search…Read More +

January 2019

Business Development

Why Innovation is Overhyped: Kathryn Whitaker on Market Leaders Podcast

Join David Ackert as he interviews Kathryn Whitaker, Director of Recruitment and Consulting Strategy at Calibrate Legal, on why innovation is overhyped in the…Read More +

June 2018

Compensation

Take the survey! Calibrate Legal and ALM benchmark law firm marketing compensation.

In 2015, ALM Intelligence in partnership with Calibrate Legal, conducted a breakthrough Legal Marketing, Business Development and Communications Compensation Survey providing a benchmark for…Read More +

May 2018

Building a Team

Jennifer Johnson Scalzi on Key Group’s “Women Legal Leaders” podcast: Talent is Trending

Jennifer Johnson Scalzi was the featured guest on the latest episode of the Key Group’s “Women Legal Leaders Podcast.” The theme of their discussion:…Read More +

March 2018

Executive Search

Evolution of Top Marketing Titles Over the Past Decade

This past decade in particular has brought a higher demand for adaptation in law firms than several of the previous decades combined. As firms…Read More +